Consumer Packaged Goods (CPG)

Smarter labeling and connected supply chains to power visibility, efficiency, and profitability across the CPG lifecycle – from product concept to consumer

500K

Prints over 500K accurate labels per month

60 %

Reduces artwork approval times by 60%

We saw an immediate improvement in speed-to-market by being able to move product more quickly through our facilities.

Robert Ball, Program Delivery Manager at Neiman Marcus

Smarter labeling for a connected supply chain

CPG manufacturers like Coca-Cola, Nestlé, and BarkBox support 22 million jobs and contribute $2.5 trillion to GDP, yet they face rising costs, labor shortages, counterfeiting, and shifting consumer demands.

 

To stay competitive, businesses are turning to agile, cloud-based labeling solutions that integrate with ERP, CRM, WMS, and PLM systems to automate the supply chain with real-time visibility and control. Loftware supports this transformation with GS1 Digital Link-enabled dynamic QR codes, GS1-compliant resolvers, and short URLs - ensuring accurate product identification, real-time tracking, and stronger consumer engagement across the product lifecycle.

Manuelle Prozesse eliminieren

Optimieren Sie die Produktion und beseitigen Sie Engpässe, um so die Etikettierung zu beschleunigen und Fehler zu reduzieren

Kontrolle für einen reibungslosen Betrieb zentralisieren

Standardize and centralize labeling for better visibility to meet corporate standards and support ongoing business growth - whether through new facilities, regional expansion, or M&A

Ensure brand consistency and protection

Secure GS1 Digital Link-compliant labeling with serialization and tamper-evident features to ensure product compliance, authenticity, and improve traceability to avoid recalls and fines

Accelerate time to market

Enhanced traceability and compliance streamline new product development, increasing speed to market

Partner und Lieferanten befähigen

Provide controlled access to labeling and artwork to improve collaboration and eliminate relabeling, saving millions in inventory costs

Transparenz schaffen durch intelligente Verpackungen

Manage short links and QR codes to share dynamic content - such as sourcing, allergens, or sustainability data - while creating mobile-first consumer experiences

Unsere Produkte

Die richtige Wahl
für Ihr Unternehmen

EtikettierungLoftware Cloud Enterprise

Verwalten und skalieren Sie Ihre Etikettierungsvorgänge mit Loftware Cloud – der branchenführenden cloudbasierten Etikettierungsplattform. Zentralisieren Sie Ihr Etikettenmanagement, verbessern Sie die Zusammenarbeit und gewährleisten Sie Compliance über globale Lieferketten hinweg.

Etikettierung für Unternehmen entdecken
Artwork ManagementLoftware Smartflow

Optimieren Sie Ihr Verpackungsdesign-Management mit automatisierten Workflows, integrierten Genehmigungen und Zusammenarbeit in Echtzeit. Beschleunigen Sie die Markteinführung und gewährleisten Sie die Einhaltung gesetzlicher Vorschriften mit Loftware Smartflow.

Smartflow in Aktion sehen
Vernetzte VerpackungBL.INK Lösungen

Überall dort, wo Sie mit Kunden in Kontakt treten, unterstützt BL.INK Sie dabei, den perfekten Link zu einem großartigen Erlebnis bereitzustellen, und bietet Ihnen einen schnelleren Weg zu GS1 Digital Link und Produktpässen.

Intelligentere QR-Codes mit BL.INK Enterprise

Powering the future of a faster, safer, more connected supply chain

Important CPG industry standards & regulations

GS1 Standards & GS1 Digital Link

GS1 standards ensure global traceability via barcodes and GTINs. By 2027, GS1 Digital Link QR codes will replace UPCs, enabling brands to share rich data with consumers and partners.

Fair Packaging and Labeling Act (FPLA)

Overseen by the FDA and the Federal Trade Commission (FTC), this law requires consumer goods to include accurate product identity, net contents, and manufacturer or distributor information on the label to prevent deceptive practices.

Environmental and Sustainability Compliance

Increasingly, CPG companies must adhere to regulations on carbon emissions, packaging waste reduction, and ethical sourcing.

Federal Hazardous Substances Act (FHSA)

Precautionary labeling for hazardous household substances.

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